Why Bio Sites is the best link-in-bio microsite builder for creators
If you’ve ever wanted to launch an idea, you know how hard it can be to keep momentum while setting everything up. A microsite helps with that. It’s the perfect home base for creators who want to bring ideas to life fast.
That’s exactly what Bio Sites from Squarespace is built for. It’s a free, beautifully designed link-in-bio that helps you share your work, sell what you make and grow your brand—all from one simple link.
Here’s why it’s the go-to choice for millions of successful creators worldwide.
Sell directly from your link in bio
Most link-in-bio tools stop at link sharing, but Bio Sites is designed to help you sell.
You can sell digital downloads like presets, e-books, or guides. Offer 1:1 appointments if you coach or consult. Add a tip jar for supporters, and even set up crowdfunding for your next project.
And it’s super easy to accept payments too. Just connect PayPal or Stripe, and you’re ready to get paid. It’s like having a built-in checkout in your social bio.
Customize your microsite to feel like you
Creators know that a personal brand should extend to every touchpoint (including your link in bio).
That’s why we’ve made it easy for you to personalize your Bio Site with countless combinations. Start with a beautiful template designed by the award-winning team at Squarespace, then switch up fonts, colors, layouts and backgrounds so it fits your brand.
With Bio Sites, your microsite feels polished, but still personal. When someone clicks the link in your bio, they instantly recognize your style. That’s what builds trust and keeps people coming back.
Showcase your work in a more engaging way
With Bio Sites, you can turn your link in bio into a visual experience that feels just as engaging as your social feed. Embed your top-performing Reels, TikToks, or YouTube content, and add photos, music, or behind-the-scenes clips that tell the full story of what you do.
You can also feature products from your online store using Product Links. Just connect to your Squarespace shop, or add links from any marketplace manually, and they’ll show up on your Bio Site as a visual catalog.
It’s the easiest way to build a page that feels alive, instead of a boring list of links.
Connect with your audience beyond social media
Every creator knows how unpredictable algorithms can be. One week your content’s everywhere, the next, it barely reaches your followers. Bio Sites helps you build something more reliable: a direct line to your audience.
Add email and phone number capture sections to your page so fans can stay in the loop with you directly Then, use Email Automations to keep the conversation going after someone downloads one of your digital products or books a 1:1 appointment.
That simple shift—from borrowed audiences to owned connections—is what turns followers into loyal subscribers, and loyal subscribers into repeat customers. When you own your audience, you have more control over your growth.
Plan your next move with built-in analytics
If you’re trying to grow online, you need to know what’s actually working. Bio Sites gives you free analytics that show your top-performing products, your most-clicked links and more.
You don’t have to install anything or check another app, it’s all there, built right in. Those insights make it way easier to figure out what’s connecting with your audience, so you can promote the right links and double down on what converts.
Get a fully functioning microsite for free
A lot of free tools come with limitations. Bio Sites doesn’t.
You can add unlimited links, customize your design, sell digital products and offer 1:1 appointments all without paying a thing.
Plus, if you want to take things up a level, you can create up to 10 Bio Sites for multiple side projects.
Loved by creators all over the world
"Bio Sites gives me low-stress passive income that supports my work."
Alyssa Barber, Sustainability Creator
“Bio Sites allows me to share my art in an authentic, visually engaging way."
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Bio Sites combines the ease of a link-in-bio tool with the power of a storefront, all backed by Squarespace’s trusted design and tech.
So if you’re ready to launch that idea you can’t stop thinking about, this is where you start. Build your free Bio Site today.